- Covers 99% of stores nationwide by utilizing maps and location information.
- Visualize customer traffic at your own store and at competing stores.
- Unique analysis of factors such as how customers arrive at the store and traffic conditions on the road in front of the store.
store-chart is a service that analyzes the customers who visit your store.
We will clarify customer traffic, market area, and customer demographics to support your sales promotion strategies and operational improvements.
Leveraging our GeoTechnologies, Inc. expertise in handling maps and location information, we will analyze 99% of stores across Japan.
Therefore, it is possible to analyze not only the customers visiting your own store but also those visiting your competitors' stores.
store-chart also includes unique features such as how customers arrive at the store and traffic conditions on the road in front of the store.
Furthermore, the customized analysis menu includes information on places customers visit before and after their visit,We can propose a customized customer profile tailored to your company, including analysis based on customer status such as new and churn.
We compare the demographics of customers visiting the store with the pedestrian traffic patterns on the road in front of the store to identify target segments that we are not yet reaching.
We can develop promotional strategies specifically tailored to these areas, leading to new customer acquisition.
It is possible to understand the trading area and customer traffic of competing stores within the area where you plan to open a new store.
We support data-driven new store openings, such as opening stores in areas that are underserved by existing businesses and focusing operations on targeting customer segments that competitors haven't yet reached.
It is possible to visualize the residential area and means of arrival of customers using data. Furthermore, it is possible to understand the train lines and stations they frequently use.
It is possible to implement measures to encourage repeat visits, such as planning and running advertisements along the daily routes that customers take when visiting your store.
Leveraging GeoTechnologies, Inc.' expertise in handling maps and location information, we cover 99% of stores nationwide.
We offer comprehensive coverage that allows us to handle analysis of any store, anytime.
We offer analysis menus that other companies cannot provide, such as methods of arrival and the railway lines and stations used.
Furthermore, our team of highly experienced engineers can implement and add-in the analysis your company wants to perform.
Please feel free to contact us regarding your ideal analysis.
By utilizing map data accumulated since the company's founding, we automatically extract competing stores.
We will drastically reduce the time and effort required for analysis preparation.
Furthermore, we provide the analysis results in a report. This is an actionable service delivery format that allows you to focus on considering countermeasures.
A major restaurant chain: "Analysis of customer visits and understanding of the market area"
As we expanded nationwide, we found that customer trends and market areas varied greatly from area to area, and our understanding was limited to subjective factors such as intuition and experience.
Therefore, even though there are variations in sales from store to store, data-driven optimal improvement measures cannot be considered.
In an attempt to resolve the situation, we considered adopting existing customer analysis tools, but we decided against it due to issues such as the inability to adequately analyze roadside stores and the fact that on-site staff would find the functions and menus overwhelming.
Using "store-chart," customer analysis is conducted for all stores nationwide.
By analyzing factors such as gender, age, and means of arrival, we can identify customer characteristics specific to each store, and by using residential location information, we can visualize the actual market area.
The automatic extraction function for competing stores reduces the burden on on-site staff.
Visualize unacquired customer segments based on traffic conditions on the road in front of the store, and adapt to roadside stores.
Unlike typical dashboards, it significantly reduces the effort required for data collection by reporting trends within a specified period.
• Customer analysis
- Reporting for store-chart
We were able to understand the customer acquisition status and trends of multiple stores that were included in the analysis. Furthermore, by managing this information within the overall department, it became possible to formulate promotional strategies that balance both micro and macro levels.
For example, strategies are being implemented to encourage customers from previously untapped segments to visit stores.
￥200,000～
*We will provide a quote based on the number of target stores, analysis menu, etc.
*Discounts apply when combined with advertising placement.
*Please feel free to contact us for details or to request a quote.
Please feel free to contact us to discuss your company's challenges and the customer analysis you would like to implement.
We will propose the most suitable analysis menu and plan tailored to your company's specific situation.
We will finalize the analysis menu and plan, and then provide you with a quote.
You will sign a contract and apply to use the service.
We will conduct the analysis and report the results.
We will deliver the analysis report to you.
This can be used in "all types of businesses that operate physical stores."
It is especially ideal for industries that need to analyze store traffic, market area, and customer demographics using data to develop strategies.
We collect GPS data from users of "Torima," a point-earning app developed and released by our company.
Since its release in 2020, "Torima" has consistently ranked highly on the App Store and maintains one of the largest numbers of active users among point-earning apps in Japan.
By utilizing Geo-Research, it is possible to research the purchasing behavior of customers visiting your store. By investigating purchased items, spending amounts, and other data, you can achieve more in-depth customer analysis.
Yes, volume discounts are available depending on the number of stores being analyzed.
Please feel free to contact us for details or a quote.
