Inquiry
Please feel free to contact us to discuss your company's challenges and the research you would like to conduct.
Geo-Research (Location Information x Surveys)
Japan's first! Location-based research service
Revealing awareness linked to real-world actions
- Location information will be linked to all approximately 2 million monitors in total.
- A record of rapid collection of 50,000 samples in 24 hours.
• Advanced profiling is possible with more than 10 types of attribute data.
Geo-Research Geo-Research a location-based survey service that utilizes a database of approximately 2 million people.
Our industry-leading (10-second interval) high-precision people flow data enables us to conduct surveys on "people who were in that place on that day."
With a proven track record of collecting 50,000 samples in 24 hours and numerous successful business applications, our system offers unparalleled accuracy to quickly solve your problems.
Are you experiencing any of these problems?
I want to investigate the consciousness of the people who were there on that day, at that time, in that place.
We want to measure the effectiveness of outdoor advertising quantitatively and accurately.
We also want to conduct a survey of people who came near the store but did not visit.
We want to conduct research that yields highly reliable results and closely reflects actual behavior.
Geo-Research from GeoTechnologies, Inc. can solve your problem!
We can conduct surveys on awareness channels, reasons for attending, and satisfaction levels, targeting individuals who stayed at the event venue for 30 minutes or more.
Furthermore, it's also possible to conduct surveys targeting people who have taken specific actions, such as walking from point A to point B.
Based on location data, the system identifies individuals who may have come into contact with outdoor advertisements.
You can send surveys to these users to investigate their ad awareness and level of interest.
We also use a patented, proprietary method to measure the effectiveness of railway and station advertising.
By using location information, it is possible to extract and designate people who pass in front of a store as survey subjects.
By comparing store visitors and non-visitors, we will elucidate the underlying reasons for their purchasing behavior.
We support the improvement of the accuracy of store promotions and area marketing.
We pinpoint people who pass by outdoor advertisements or attend events, and have a track record of collecting 50,000 samples in 24 hours. We provide reliable insights with overwhelming speed and data scale.
For inquiries regarding Geo-Research at GeoTechnologies, Inc., please contact us here.
For example, it can be used in situations like these.
Event visitor analysis & satisfaction survey
At music festivals, sporting events, fireworks displays, and other events, you can understand visitor behavior and satisfaction levels, allowing you to improve future strategies.
《Specific ways to use it》
- We surveyed users who stayed at the event venue about their reasons for attending and their satisfaction level.
- Researching awareness channels will help evaluate existing promotions and improve future strategies.
- It is also possible to directly deliver promotions to those who were highly satisfied with the event.
Measuring the effectiveness of outdoor and transit advertising
This system quantitatively evaluates the effectiveness of station and railway advertising, street-side video screens, and other forms of advertising that are typically difficult to assess.
《Specific ways to use it》
- Identify individuals who used specific stations or train lines, and quantitatively measure the number of people exposed to advertisements and their gender and age breakdown.
- Conduct research on advertising awareness and investigate interest lift, etc.
- Evaluate the pure advertising effect by comparing interest scores of those who are aware of the advertisement and those who are not.
Visitor surveys and strategy optimization for tourist destinations
We analyze visitors to specific tourist areas or entire regions to identify current challenges and gain insights that will lead to improvements in tourism policies.
《Specific ways to use it》
- Analyze visitors' demographic attributes, place of residence, and means of arrival.
- Economic impact is assessed through surveys of spending, and operational performance is evaluated through satisfaction surveys.
- Improve promotional strategies based on research into reasons for visits and media used.
Other
Market research for new businesses
We quantitatively grasp market needs for demonstration experiments by targeting specific groups in a short period of time. By narrowing down residential areas using location data and conducting highly accurate surveys, we enable rapid, region-specific hypothesis testing that is difficult to achieve with conventional questionnaires.
For inquiries regarding Geo-Research at GeoTechnologies, Inc., please contact us here.
Three key features of Geo-Research by Geotechnologies
Based on the monitor's activity log,
Location-based research is possible.
Geo-Research 's active monitors constantly upload highly accurate location information from smartphones.
Based on the monitor's location information, we can conduct research and promotions targeting people who were "at that place on that day" or "have been to this place before."
Research subjects
Advanced profiling is possible.
In addition to gender and age, you can filter by more than 10 types of attribute data, including occupation, annual income, place of residence, family structure, highest level of education, and main mode of transportation.
We will create a detailed profile of the person who actually answered the survey.
With a large-scale monitoring infrastructure,
Rapid questionnaire collection is possible.
With approximately 2 million monitors linked to location data, we achieve both overwhelming speed and scale, enabling us to collect 50,000 samples in 24 hours.
Because we have monitors nationwide, we can flexibly set up surveys ranging from nationwide to those targeting specific areas.
How to use the service
01
02
Meeting
We will propose the most suitable survey content and results delivery method tailored to your company's specific situation.
03
Requirements confirmation and quotation
We will finalize the scope of the investigation and the method of providing the results, and then provide you with a quote.
04
Application
Please apply for our service using our designated format.
05
Questionnaire Fix
We will finalize the survey questions, answer choices, and question branching.
06
Survey screen fix
We will create a survey screen and finalize it after your company reviews it.
07
On-site inspection and delivery
We will distribute the survey and deliver the survey results to you.
For inquiries regarding Geo-Research at GeoTechnologies, Inc., please contact us here.
FAQ
Who are the target audiences for this survey?
I am a user of "Torima," a point-earning app developed and released by our company. Users earn points by answering surveys.
Since its release in 2020, "Torima" has consistently ranked highly on the App Store and maintains one of the largest numbers of active users among point-earning apps in Japan.
Please tell me about the method for delivering the survey results.
There are mainly three reasons:
- Raw data delivery
- Delivery of aggregated results
- Delivery of the survey results report
*Please feel free to contact us for details and to see an image of the delivered product.
Can you handle both one-off and ongoing surveys?
We can accommodate both options. We will propose and discuss the most suitable approach when we consider the details of the investigation.
How long does it take from the start of the survey until the results are available?
While this may vary depending on the scope of the survey, based on past survey trends, we can provide results in as little as 4 to 5 days.
Can you help me with creating survey questions and answer choices?
We also provide support in creating survey forms.
*Additional fees will apply.
Could you please explain the pricing structure?
The number of questions multiplied by the sample size will be used as the basis for determining the result.
The cost will vary depending on whether location screening is performed and whether an analysis report is provided.
*Please feel free to contact us for details or to request a quote.
